Richard Branson advisor offers Advice to Alberta

Recently, Alan Knight, an advisor to the Virgin Group, visited the oil sands and met with Calgary Economic Development to “unpick fact from allegation.” His letter is a call to “think bigger and act bolder” when it comes to carbon technology; not an easy task perhaps, but one that the In Situ Oil Sands Alliance, of which Osum is a member, is looking to fulfill. Mr. Knight says to Alberta in the letter that “the world needs your oil, but it needs a low carbon footprint just as much.”

Mr. Knight also recognizes that not all oil sands developments are the same. He states: “I think that branding both the SAGD styles and the mines jointly as oil sands was a stunning misjudgment that has diluted the different messages of both.

You can read the entire letter here.

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